1. 1Organized Work
  2. 2Digital Operations
  3. 3Intelligent Organization
  4. 4Competitive Edge
  5. 5Complete Vision
Specialist solution · Step two: Digital operations

Qubool · ComplAI — Digital Experience Maturity Index

The report doesn't end at the score.

Every recommendation in your platform's report becomes a task with an owner, a deadline and evidence of closure, from one cycle to the next.

Government entities with a platform covered by the Digital Experience Maturity Index, or preparing to enter it.

The platform's report arrives… then the harder task begins.

  • Many axes

    Twenty axes across four perspectives in the 2025 cycle, each with its own requirements and evidence. (Digital Experience Maturity Index general report, 2025)

  • Evidence spread across teams

    Beneficiary experience, complaints, data and technology, with each team holding part of it.

  • Recommendations with no owner

    The recommendation arrives in the report, but who closes it, and when before the next cycle, isn't written down.

How Qubool · ComplAI comes in — step by step

  1. 1

    We set up the index's axes

    The axes are configured as in the methodology of the cycle you're preparing for, since the methodology evolves each cycle.

  2. 2

    Your platform's report comes in

    We review your platform's latest report with you, and its recommendations enter the platform one by one.

  3. 3

    Evidence in one place

    Each axis's evidence is gathered from its owners in the teams, and every piece is linked to its axis.

  4. 4

    Every recommendation becomes a task

    Each recommendation has an owner, a deadline and evidence of closure.

  5. 5

    Internal measurement before the cycle

    You know where you stand on every axis before the next cycle begins.

  6. 6

    Leadership sees what's left

    What's complete, what's late, and what needs a decision, axis by axis.

In this index, AI suggests and your team approves: it suggests linking a piece of evidence to an axis, summarizes a note from the report, prepares a draft response, and reminds evidence owners. It doesn't predict the authority's result, and doesn't assess the platform in its place.

From your platform's report score to documented improvement, from one cycle to the next.

Preparation becomes a full year's work, not weeks before the assessment.

Who works with you

At every step, the platform never works alone: the digital transformation consulting team works with you, with its team specialized in beneficiary experience, and AI helping. The decision on every piece of evidence and every closure is your team's.

And if you want extra tools: Rihla · DigitalCX

An optional consulting add-on that gathers different information about your platform from the beneficiary's own angle: mystery shopping, usability measurement against global standards such as Nielsen's principles, and behavioral measurement tools such as Microsoft Clarity, Hotjar, Google Analytics and Loop11. Its results feed into Qubool · ComplAI, so the axes' internal measurement updates. It is an internal measurement to help your team, not an official assessment.

Qubool · ComplAI is a product independent of the Digital Government Authority; it is not an official assessment, and promises no result in the index.

Find your starting point.

In a free 30-minute diagnostic session, we review your platform's latest report with you, and define an initial trial scope on one platform or a set of axes.

Book your free 30-minute session

Frequently asked questions

How does Qubool · ComplAI help government entities with the Digital Experience Maturity Index?

It turns every recommendation in your platform's report into a task with an owner, a deadline and evidence of closure, from one cycle to the next. It is for government entities with a platform covered by the index, or preparing to enter it. The digital transformation consulting team works with you, with its team specialized in beneficiary experience.

How do you handle the recommendations in the index report?

We review your platform's latest report with you, and its recommendations enter the platform one by one. Each recommendation then becomes a task with an owner, a deadline and evidence of closure, and leadership sees what's complete, what's late and what needs a decision, axis by axis.

How do we gather the axes' evidence and prove recommendations are closed?

Each axis's evidence is gathered from its owners in the teams, from beneficiary experience and complaints to data and technology, and every piece is linked to its axis. Every recommendation has evidence of closure, and the decision on every piece of evidence and every closure is your team's.

What do we do between one cycle of the index and the next?

The axes are configured as in the methodology of the cycle you're preparing for, since the methodology evolves each cycle. With internal measurement, you know where you stand on every axis before the next cycle begins. So preparation becomes a full year's work, not weeks before the assessment.

What does AI do in preparing for the index?

It suggests and your team approves: it suggests linking a piece of evidence to an axis, summarizes a note from the report, prepares a draft response, and reminds evidence owners. It doesn't predict the authority's result, and doesn't assess the platform in its place.

Is Qubool · ComplAI an official assessment by the Digital Government Authority?

No. Qubool · ComplAI is a product independent of the Digital Government Authority; it is not an official assessment, and promises no result in the index. If you want measurement from the beneficiary's own angle, the optional Rihla · DigitalCX add-on feeds its results into the platform, and it too is an internal measurement to help your team, not an official assessment.